Versace Campaign

This 360º mock campaign includes references from famous artists such as: Andy Warhol, Keith Haring, and Yayoi Kusama. Used to compare the ‘everyday item’ becoming a piece of art during the Pop Art movement, this campaign depicts how ‘La Greca’ is a work of art conveyed as the Versace consumer’s ‘everyday item’.

Photography: Ed Miles / Editing: Taylor Biccum

DISRUPTIVE COMMUNICATION

SOCIAL MEDIA POSTS